'Its all in the Eyes' Brush Set
Sale price$47.68
Suzie’s Signature Eye Shadow Palette was designed to smoke, highlight and contour to create endless looks


Signature Eye Shadow Palette
Sale price$37.47
Designed to complement our original Signature Eyeshadow Palette but also just beautiful used alone to smoke and define the eyes.


Glamour Eye Shadow Palette
Sale price$37.47
Richly pigmented shades to add to your collection. Use them to prime or highlight the eyes or alone for a beautiful pop of colour.


Individual Eye Shadows
Sale price$16.35
Eyeshadow Bundle
Sale price$68.12
Regular price$85.15
The Essentials Edit Gift Set
Sale price$95.37
Regular price$136.24
The Essentials Edit Palette
Sale price$74.93
The Eye Edit
Sale price$100.82
Regular price$126.03
Iconic Eyeshadow Palette
Sale price$30.66
Long Wear Cream Shadow Stick
Sale price$20.44
Eyeshadow Collection
Ayu Eyeshadow products range from curated palettes to individual singles to cream shadow sticks. The collection is not limited to one format or finish — it includes mattes, sheens, shimmers, and cream textures to suit every eye look from everyday neutral to full evening glam.
Who This Collection Is For
- Beginners who want pre-coordinated palettes that remove guesswork
- Experienced users who want individual singles to build custom collections
- Busy schedules — cream shadow sticks provide a full eye look in 30 seconds












