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Define, Shape & Set Your Brows

Great brows frame the face - and with Ayu, achieving yours has never been easier. Our collection features easy-to-use tools that help you shape, fill, and set your brows with natural-looking results. Start with our ultra-precise brow pencil to add definition and softly fill sparse areas. Its smooth, smudge-proof formula makes it easy to build a fuller brow without harsh lines. Searching for the best brow gel to lock your look in place without flaking or stiffness? You’ve just found it.

Formulated to create volume with a natural finish - achieve lifted, visibly fuller and groomed brows, instantly!

Ayu Brow GelAyu Brow Gel
Ayu Brow Gel Sale price€15.00

Super slim pencil ensuring a natural hair like stroke every time to achieve the most perfectly natural brow. Available in 4 shades.

Ayu Easy Brow PencilAyu Easy Brow Pencil
AYU Easy Brow Pencil Sale price€16.50

With shades to match all hair colours, this brow tool helps to create defined, long-lasting and salon-worthy results in just minutes

Ayu Easy Brow Pencil and GelAyu Easy Brow Pencil and Gel
AYU Easy Brow Pencil & Gel Sale price€22.50