Our plum shade is universally flattering, adding a touch of drama and elegance to any skin tone. It’s perfect for day or night, giving your lips that striking yet wearable tint. Lip kit includes Lip Gloss, Lip Liner and Lipstick.
Our creamy pink Laura shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint. Lip Kit includes; Lipgloss, Lipstick and Lip liner.
Our pearl pink Chloe shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint.
Our subtle pink Joy shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint. The Lip Kit includes; Lip Gloss, Lip Liner and Lipstick.
Now available in 8 shades - these long wearing, ultra pigmented lipsticks contain moisturising ingredients that glide on for a creamy look that lasts all day.
In brand new packaging and with an improved formula, these high shine smooth glosses will give you full coverage colour with a creamy rich finish.
Lip Makeup Collection
Ayu Lip Products include lipsticks (8 shades), lip glosses (8 matching shades), lip balms (2 tinted shades), and curated lip kits. The collection is not a single formula in multiple colours — it is three distinct lip textures (matte lipstick, glossy gloss, hydrating balm) designed to layer, mix, and wear alone.
Who This Collection Is For
- Natural look lovers — Lip Balm in Nude Pink for barely-there colour
- Bold lip fans — Lipstick or lipgloss in shade Plum
- Gift shoppers — Lip Kits are the best-selling Ayu gift