





Ayu Instant Under Eye Concealer
Our award winning concealer in a brand new bottle! With a larger fill volume and an easy to use doefoot applicator, this is the perfect big sister for our original Ayu Undereye Concealer.
Available in the original Ayu concealer 5 shades.
A highly pigmented yet lightweight concealer that will brighten and even out skin tone under the eyes for a fresher, brighter and more youthful look instantly with no extra sleep required!
This highly-pigmented, self-setting formula has a 12-hour wear and is water & sweat resistant. Infused with hyaluronic acid, it won't crease or settle, covers completely and feels like nothing on the skin. Its unique formula instantly brightens dark circles and the hyaluronic acid can help increase skin moisture and reduce the appearance of fine lines and wrinkles
Anyone who wants a full-coverage under eye concealer with a weightless feel and natural skin finish.
To find out what shade is best for you get in touch at beauty@ayu.ie or take our concealer quiz https://ayu.ie/pages/ayu-quiz
Net Weight 10ml
To see how to apply your concealer click here: https://youtu.be/rqrWj89L6tY
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Frequently Asked Questions
Should concealer be lighter than foundation?
Yes, for brightening the under-eye area, opt for a concealer that’s one to two shades lighter than your foundation. For covering blemishes or redness, match your concealer to your foundation shade for a seamless blend.
Do you apply concealer before or after foundation?
Most makeup artists suggest applying foundation first, then using concealer to target specific areas. This approach minimises product use and helps achieve a smoother, more natural finish.
How can I conceal dark circles?
Begin with a hydrating eye cream to prep and smooth the skin. Apply a peach or yellow-toned concealer to neutralise dark shadows, blending gently with a brush or your fingertip. Set lightly with powder to prevent creasing.
What is the purpose of concealer?
Concealer is designed to hide imperfections such as dark circles, blemishes, redness, or pigmentation, helping to create a more even and polished complexion.
Can concealer be used as foundation?
Yes, in a pinch, concealer can be blended over larger areas for coverage. However, as it’s more pigmented than foundation, it’s best applied sparingly to avoid a heavy or cakey appearance.
How can I reduce the appearance of under-eye puffiness?
Start by applying a cool compress or chilled eye gel to reduce swelling. Follow with a lightweight, light-reflecting concealer, blending well. Avoid heavy application, as too much product can emphasise puffiness.