Privacy policy

Privacy policy

This Privacy Policy describes how your personal information is collected, used, and

shared when you visit or make a purchase from ayu.ie (the “Site”).

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device,

including information about your web browser, IP address, time zone, and some of the

cookies that are installed on your device. Additionally, as you browse the Site, we

collect information about the individual web pages or products that you view, what

websites or search terms referred you to the Site, and information about how you

interact with the Site. We refer to this automatically-collected information as “Device

Information”.

We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include

an anonymous unique identifier. For more information about cookies, and how to

disable cookies, visit http://www.allaboutcookies.org.

- “Log files” track actions occurring on the Site, and collect data including your IP

address, browser type, Internet service provider, referring/exit pages, and date/time

stamps.

- “Web beacons”, “tags”, and “pixels” are electronic files used to record information

about how you browse the Site.

Additionally when you make a purchase or attempt to make a purchase through the

Site, we collect certain information from you, including your name, billing address,

shipping address, payment information (including credit card numbers), email address,

and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both

about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed

through the Site (including processing your payment information, arranging for shipping,

and providing you with invoices and/or order confirmations). Additionally, we use this

Order Information to:

- Communicate with you;

- Screen our orders for potential risk or fraud; and

- When in line with the preferences you have shared with us, provide you with

information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and

fraud (in particular, your IP address), and more generally to improve and optimize our

Site (for example, by generating analytics about how our customers browse and interact

with the Site, and to assess the success of our marketing and advertising campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal

Information, as described above. For example, we use Shopify to power our online

store--you can read more about how Shopify uses your Personal Information here:

https://www.shopify.com/legal/privacy. We also use Google Analytics to help us

understand how our customers use the Site -- you can read more about how Google

uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

You can also opt-out of Google Analytics here:

https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws

and regulations, to respond to a subpoena, search warrant or other lawful request for

information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted

advertisements or marketing communications we believe may be of interest to you. For

more information about how targeted advertising works, you can visit the Network

Advertising Initiative’s (“NAI”) educational page at

http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing:

https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

● Email marketing (if applicable): Where we have a legal basis, we may send

emails about our store, new products, and other updates (see our “Marketing

Preferences” section for more information).

● Text marketing (if applicable): We may send text messages about our store, new

products, and other updates. Updates include Checkout Reminders. The website

uses webhooks and cookies (with your consent) to help keep track of items you

put into your shopping cart including when you have abandoned your cart and

this information is used to determine when to send cart reminder messages via

SMS (see our “Marketing Preferences” section for more information).

Marketing Preferences

We would like to send you information about products and services of ours that we think

you might like. We may send you direct marketing communications, product information

and promotional offers:

● If you have consented to receiving such communications from us

● If we have an existing business relationship with you and can rely on your implied

consent

● If you are from a country where the laws permit us to send you such

communications based on our legitimate interests, if you have bought a product

or service from us, and have not opted out of receiving communications from us

(for example the EEA or UK)

● If you are from a country where the laws permit us to send you such

communications

The marketing communications we send will be in relation to our own products or

services, your personal data will not be used for third-party direct marketing unless

separate explicit consent has been collected for that or you are from a country where

the laws permit such processing.

You will always have full control of your marketing preferences. If you do not wish to

continue receiving marketing information from us at any time:

● You can unsubscribe by using the unsubscribe directions or link included in

marketing communication from us; or

● You may withdraw your consent by contacting us by e-mail at hello@ayu.ie

Customers located in certain regions, such as the EEA and UK, also have the right to

object to their personal data being processed for direct marketing purposes at any time.

If you would like to object you can contact us by e-mail at hello@ayu.ie

We will process all requests as soon as possible, but please note that due to the nature

of our IT systems and servers it may take a few days for any opt-out request to be

implemented.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we

see a Do Not Track signal from your browser.

YOUR RIGHTS

If you are a European resident, you have the right to access personal information we

hold about you and to ask that your personal information be corrected, updated, or

deleted. If you would like to exercise this right, please contact us through the contact

information below.

Additionally, if you are a European resident we note that we are processing your

information in order to fulfill contracts we might have with you (for example if you make

an order through the Site), or otherwise to pursue our legitimate business interests

listed above. Additionally, please note that your information will be transferred outside of

Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for

our records unless and until you ask us to delete this information.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example,

changes to our practices or for other operational, legal or regulatory reasons.

MINORS

The Site is not intended for individuals under the age of 18.

For more information about our privacy practices, if you have questions, or if you would

like to make a complaint, please contact us by e‑mail at hello@ayu.ie or by mail using

the details provided below:

AYU Cosmetics

Please email us on privacy@ayu.ie if you have questions regarding our Privacy Policy

or contact us by post at the following address;

AYU Cosmetics, Unit 4 Portgloriam, Kilcock, Co. Kildare, W23 XH0A