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Save £15.76
The Eye EditThe Eye Edit
The Eye Edit
Sale price£63.05 Regular price£78.81
Save £24.71
The Everyday Essentials EditAyu Bronze Cream Blush
The Everyday Essentials Edit
Sale price£89.46 Regular price£114.17
Save £7.24
The Fresh Start EditThe Fresh Start Edit
The Fresh Start Edit
Sale price£40.90 Regular price£48.14
Save £19.60
The Perfect Base EditThe Perfect Base Edit
The Perfect Base Edit
Sale price£53.25 Regular price£72.85
Save £11.08
The Fresh Base EditThe Fresh Base Edit
The Fresh Base Edit
Sale price£61.34 Regular price£72.42
Save £12.78
The Flawless Base EditAyu Bare Skin Tint
The Flawless Base Edit
Sale price£59.64 Regular price£72.42
Save £7.67
Mini Discovery Set Trio
Mini Discovery Set Trio
Sale price£43.45 Regular price£51.12
Save £25.47
Calm Night Ritual Bundle
Calm Night Ritual Bundle
Sale price£52.91 Regular price£78.38

Radiate and protect with our I Am Loved Gift Set. All wrapped up and ready for gifting.

Save £11.08
Beautiful Skin Set
Beautiful Skin Set
Sale price£44.30 Regular price£55.38
Save £8.52
Free When You Spend €75
Easy Glow Blush Trio BundleEasy Glow Blush Trio Bundle
Easy Glow Blush Trio Bundle
Sale price£42.60 Regular price£51.12
Save £6.82
Perfect Finish Bundle
Perfect Finish Bundle
Sale price£25.56 Regular price£32.38

This set includes our Award Winning AYU Instant Undereye Concealer in shade of your choice and an AYU Concealer/Highlighter brush for flawless application

Save £3.41
Instant Undereye Concealer SetInstant Undereye Concealer Set
Instant Undereye Concealer Set
Sale price£25.56 Regular price£28.97
Save £10.65
Eyeshadow BundleEyeshadow Bundle
Eyeshadow Bundle
Sale price£42.60 Regular price£53.25
Save £12.78
Cream Blush Bundle
Cream Blush Bundle
Sale price£38.34 Regular price£51.12

Richly pigmented shades to add to your collection. Use them to prime or highlight the eyes or alone for a beautiful pop of colour.

3 for €30
3 for €30
Individual Eye ShadowsIndividual Eye Shadows
Individual Eye Shadows
Sale price£10.22

AYU Bundles

Ayu Bundles combine complementary products at reduced prices. Unlike gift sets (which are packaged for gifting), bundles are value packs designed for personal use — buy the products you need together and save compared to individual purchases.

Bundles include concealer sets, eyeshadow bundles, cream blush trios, and more. Every bundle maintains the same 100% vegan, cruelty-free standard as individual products.

Who This Collection Is For

  • Regular Ayu customers restocking favourite products together
  • New customers wanting to try a complete routine at a saving
  • Value seekers who want professional-quality vegan beauty without paying full individual prices