Skip to content

Cart

Your cart is empty

Sort By

Universal Duo pencil sharpener for lip liner, eyeliner & eyeshadow pencils

Ayu Sharpener
AYU Sharpener
Sale price£4.40

Vegan Friendly and Non-shed brush set for a flawless face

Ayu Flawless Face Brush SetAYU 'Flawless Face' Brush Set
AYU 'Flawless Face' Brush Set
Sale price£48.40

With a sheer, dewy finish that will bring a gorgeous youthful, radiance to your skin.

Ayu Radiance Cream BlushAyu Radiance Cream Blush
Radiance Cream Blush
Sale price£19.36
Ayu Powder Brush
Powder Brush
Sale price£15.84

Soft, fluffy brush head to give you a gentle application of colour, to soften harsh lines or to apply your transition colour to the crease

AYU Blender Brush
AYU Blender Brush
Sale price£11.44
AyuGlo Tan RemoverAyuGlo Tan Remover
AyuGlo Tan Remover
Sale price£17.56

Dense with a rounded tip, perfect for packing on colour, smudging pencil liner or gently defining eyeshadow

Ayu Flat Eyeshadow Brush
AYU Flat Eyeshadow Brush
Sale price£10.56

Made with synthetic fibers, featuring a super sharp, slanted edge for smooth product application

Ayu Angle Liner Spoolie
AYU Angle Liner/ Spoolie Brush
Sale price£10.56

Give your skin a golden, sun-kissed glow!

AyuGlo Facial Tanning DropsAyuGlo Facial Tanning Drops
AyuGlo Facial Tanning Drops
Sale price£24.64

Achieve a bronzed second skin-like glow this summer!

Ayu Bronze Cream BlushAyu Bronze Cream Blush
Bronze Cream Blush
Sale price£19.36
Ayu Double Ended Brush
Double Ended Brush
Sale price£16.28

The perfect bag for all of your AYU essentials.

Ayu Cosmetic Bag MediumAyu Cosmetic Bag Medium
AYU Medium Cosmetic Bag
Sale price£17.60

Made with synthetic fibres with a tapered tip to create a smooth application of product

AYU Pencil Brush
AYU Pencil Brush
Sale price£10.56
Brush Cleaning Soap
Brush Cleaning Soap
Sale price£8.80

Our creamy pink Laura shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint. Lip Kit includes; Lipgloss, Lipstick and Lip liner.

Laura Lip KitLaura Lip Kit
Laura Lip Kit
Sale price£26.40

This brush features a tapered, soft yet dense brush head for more intense colour application for even blending of shadow, or for blurring two shades together

AYU Pro Blender Brush
AYU Pro Blender Brush
Sale price£12.32

A supersoft, velvet-feel blending sponge for a flawless finish everytime. Can be used with liquid, cream & powder Products.

Ayu Precision BlenderAyu Precision Blender Makeup Sponge
Ayu Precision Blender
Sale price£7.00

A must-have makeup brush - the tapered end of this brush is designed for smudging to create diffused definition.

Ayu Smudge Eyeshadow Brush
Smudge Eyeshadow Brush
Sale price£10.56

The perfect bag for all of your AYU essentials.

Ayu Cosmetics Bag LargeAyu Cosmetics Bag Large
AYU Large Cosmetic Bag
Sale price£22.00
AyuGlo Kabuki Brush
AyuGlo Kabuki Brush
Sale price£13.20

A supersoft, velvet-feel blending sponge for a flawless finish everytime. Can be used with liquid, cream & powder products. With an angled side - perfect for hard to reach places like under the eyes and around the nose, or for more precise application of products like contour and blush.

Ayu Complexion Blender Makeup SpongeAyu Complexion Blender Makeup Sponge
Ayu Complexion Blender
Sale price£7.00

Our subtle pink Joy shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint. The Lip Kit includes; Lip Gloss, Lip Liner and Lipstick.

Joy Lip KitJoy Lip Kit
Joy Lip Kit
Sale price£26.40
Duo Fibre Face Brush
Duo Fibre Face Brush
Sale price£14.08
Save £11.01
Eyeshadow BundleEyeshadow Bundle
Eyeshadow Bundle
Sale price£44.00 Regular price£55.01

Makeup Collection

Ayu Make Up is a professional-grade vegan cosmetics range developed by Irish MUA Suzie O’Neill. A collection of 75+ products formulated from real makeup artistry experience on editorial sets, bridal sessions, and everyday clients.

What Makes Ayu Make Up Different

Every formula in the Ayu range has been tested by working makeup artists before reaching customers. The result is makeup that blends, builds, and wears like professional products — because that is exactly what they are. All products are 100% vegan, cruelty-free, and dermatologically tested.