Skip to content

Cart

Your cart is empty

Sort By

Bring your complexion to life with this creamy, lightweight highlighter that can be used to boost luminosity

Ayu Liquid Light Highlight

Universal Duo pencil sharpener for lip liner, eyeliner & eyeshadow pencils

Ayu Sharpener
AYU Sharpener Sale price£5.00

Vegan Friendly and Non-shed brush set for a flawless face

Ayu Flawless Face Brush SetAYU 'Flawless Face' Brush Set

A Brand New Makeup Removal Experience

AyuSkin Cleansing BalmAyuSkin Cleansing Balm
Ayu Powder Brush
Powder Brush Sale price£15.00

With a sheer, dewy finish that will bring a gorgeous youthful, radiance to your skin.

Ayu Radiance Cream BlushAyu Radiance Cream Blush
Radiance Cream Blush Sale price£20.00

AyuGlo gradual tan enhances your skin's radiance, giving a natural glow while moisturizing and nourishing the skin.

AyuGlo Gradual TanAyuGlo Gradual Tan
AyuGlo Gradual Tan Sale price£17.00

Give the gift of choice with an Ayu eGift Card. Perfect for every occasion ♡

Ayu eGift Card*
Ayu eGift Card* Sale priceFrom £8.89

Soft, fluffy brush head to give you a gentle application of colour, to soften harsh lines or to apply your transition colour to the crease

AYU Blender Brush
AYU Blender Brush Sale price£11.00

Dense with a rounded tip, perfect for packing on colour, smudging pencil liner or gently defining eyeshadow

Ayu Flat Eyeshadow Brush

Made with synthetic fibers, featuring a super sharp, slanted edge for smooth product application

Ayu Angle Liner Spoolie

This eye trio contains a combination of beautiful, bronzed tones to make you feel your best!

Save £12.00
Power Eye Shadow PalettePower Eye Shadow Palette
Power Eye Shadow Palette Sale price£8.00 Regular price£20.00

Give your skin a golden, sun-kissed glow!

AyuGlo Facial Tanning DropsAyuGlo Facial Tanning Drops

Made with synthetic fibres with a tapered tip to create a smooth application of product

AYU Pencil Brush
AYU Pencil Brush Sale price£11.00

The perfect bag for all of your AYU essentials.

Ayu Cosmetic Bag MediumAyu Cosmetic Bag Medium

Achieve a bronzed second skin-like glow this summer!

Ayu Bronze Cream BlushAyu Bronze Cream Blush
Bronze Cream Blush Sale price£20.00

Remove tan gently and effectively while hydrating and nourishing the skin, with Truffle Extract & Natural Pumice.

AyuGlo Tan RemoverAyuGlo Tan Remover
AyuGlo Tan Remover Sale price£18.00
Ayu Double Ended Brush
Double Ended Brush Sale price£16.00

This brush features a tapered, soft yet dense brush head for more intense colour application for even blending of shadow, or for blurring two shades together

AYU Pro Blender Brush

Pop gift items in one of our beautiful AYU magnetic gift boxes

Ayu Gift Box
Gift Box Sale price£5.00
Brush Cleaning Soap
Eau Lumière Face MaskEau Lumière Face Mask
Eau Lumière Face Mask Sale priceFrom £8.00

Our creamy pink Laura shade provides a beautiful, sheer wash of color that brightens up your lips with a natural, flattering tint. Lip Kit includes; Lipgloss, Lipstick and Lip liner.

Laura Lip KitLaura Lip Kit
Laura Lip Kit Sale price£27.00

A must-have makeup brush - the tapered end of this brush is designed for smudging to create diffused definition.

Ayu Smudge Eyeshadow Brush