Make lashes appear naturally longer for a beautifully enhanced look.

A lightweight, sheer face cream that corrects uneven skin tone and minimises the appearance of pores.

Get your summer skin glow in an instant!

Universal Duo pencil sharpener for lip liner, eyeliner & eyeshadow pencils

Vegan Friendly and Non-shed brush set for a flawless face

Give the gift of choice with an Ayu eGift Card. Perfect for every occasion ♡

Soft, fluffy brush head to give you a gentle application of colour, to soften harsh lines or to apply your transition colour to the crease

With a sheer, dewy finish that will bring a gorgeous youthful, radiance to your skin.

Dense with a rounded tip, perfect for packing on colour, smudging pencil liner or gently defining eyeshadow

Made with synthetic fibers, featuring a super sharp, slanted edge for smooth product application

This eye trio contains a combination of beautiful, bronzed tones to make you feel your best!

AyuGlo gradual tan enhances your skin's radiance, giving a natural glow while moisturizing and nourishing the skin.

The perfect bag for all of your AYU essentials.

Made with synthetic fibres with a tapered tip to create a smooth application of product

Give your skin a golden, sun-kissed glow!

Achieve a bronzed second skin-like glow this summer!

A Brand New Makeup Removal Experience

This brush features a tapered, soft yet dense brush head for more intense colour application for even blending of shadow, or for blurring two shades together

Pop gift items in one of our beautiful AYU magnetic gift boxes

A must-have makeup brush - the tapered end of this brush is designed for smudging to create diffused definition.

The perfect bag for all of your AYU essentials.

Reduces the appearance of fine lines & wrinkles. Infused with beauty enhancing Hyaluronic acid, Vitamin E and Jojoba Oil, this hydrating base reflects light to visibly refresh dull, tired skin.