Reina Dombrovska
Social Media & Content Executive, AYU Cosmetics
Reina Dombrovska is the Social Media and Content Executive at Ayu Cosmetics, where she oversees the day-to-day running of social accounts, including scheduling, posting, and community engagement, while monitoring analytics to inform optimisation.
Before joining Ayu, Reina worked as a Clinical Physiologist at Children’s Health Ireland, where she developed strong communication, organisation, and analytical skills—qualities she now applies in her approach to digital marketing and brand building.
Her writing for Ayu’s blog, including “How to Conceal Under-Eye Bags” and “Makeup Mistakes That Could Be Ageing You – and How to Fix Them” , showcases her ability to translate insight into engaging, accessible content.
Education
- Technological University Dublin — Bachelor of Science (BSc) in Physics, First Class Honours (2019–2023)
Professional Experience
- Social Media & Content Executive – Ayu Cosmetics (2024–Present)
- Clinical Physiologist – Children’s Health Ireland (CHI) (2023–2025)